SHS010: How To Make $9000 A Month As A Vendor Selling Products With It's Butter Baby!
Intro
Some of the oldest ways to make money are still some of the most effective.
Long before online businesses and digital products, people made money by simply putting products in front of people and selling them. Today, that same concept exists in the form of vendor events—and it’s still one of the most powerful ways to generate income.
In this episode of The Side Hustler’s Society, Elijah Bilel sits down with entrepreneur Isa Jacqueline to break down how to build a product-based business and consistently make money both online and offline.
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Intro to Isa Jacqueline (It’s Butter Baby)
Founder of It’s Butter Baby, a natural skincare brand specializing in shea butter products
Over 15 years of experience in business and self-employment
Built a loyal customer base through vendor events, word-of-mouth, and product quality
Offers over 60+ shea butter variations using natural ingredients sourced globally
Focuses on holistic skincare solutions for issues like eczema, blemishes, and dry skin
Known for strong customer relationships and repeat business
Website: https://itsbutterbaby.com/
Episode Overview
This episode breaks down how a simple idea—selling products—can evolve into a long-term, sustainable business.
Elijah introduces the concept of vendor events as one of the oldest forms of entrepreneurship, dating back to ancient marketplaces where merchants sold goods in high-traffic areas.
Isa Jacqueline’s journey reflects that same model—just modernized.
She shares how It’s Butter Baby wasn’t originally planned as a business. Instead, it started organically after years of working in corporate roles where she felt stuck and unable to grow.
After seeking change, she unexpectedly found herself building a product that people genuinely loved—and that changed everything.
Elijah Bilel connects this to a bigger idea:
👉 Sometimes your business doesn’t start with a plan—it starts with a problem and evolves through action.
Listen to the Episode
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Side Hustler’s Society Resources
Financial Personality Success Bundle
Side Hustle to Full-Time Strategy Session
The Anatomy Of Financial Success Paperback
Quick Takeaways
Elijah emphasizes that vendor-style selling is one of the oldest and most effective business models
Isa Jacqueline built her business through both online and offline sales channels
Product-based businesses can start organically without a clear initial plan
Elijah Bilel highlights that taking action often leads to unexpected opportunities
Vendor events can be highly profitable if chosen strategically
Word-of-mouth marketing is still one of the most powerful growth tools
Customer feedback can directly shape your product line
Quality products lead to repeat customers and long-term success
You should never rely on just one income channel
Business growth comes with phases—just like a relationship
How She Built a Product-Based Business
1. Started Without a Perfect Plan
Isa didn’t start with a fully mapped-out business.
Instead, It’s Butter Baby came from:
A desire for change
A willingness to try something new
Letting the process unfold over time
2. Focused on Product Quality First
One of the biggest reasons for her success:
👉 The product works
She uses:
Natural ingredients
Globally sourced shea butter
No chemical-based additives
This creates a product that:
Solves real problems
Builds trust with customers
Generates repeat business
3. Built Through Vendor Events
Vendor events became a major growth driver.
Isa explains that success comes from:
Choosing the right events
Understanding your audience
Positioning your product correctly
She also highlights something many beginners overlook:
👉 Sometimes you have to pay to be at events—but the return can be worth it if done right
4. Sell Everywhere, Not Just One Place
A key strategy from the episode:
👉 Don’t rely on one income stream
Isa sells:
Online through her website
At vendor events
At private events (weddings, parties, etc.)
Through direct customer relationships
This diversification creates stability and growth.
5. Let Customers Shape the Business
One of the most unique aspects of her brand:
👉 Customers help create the products
Isa listens to:
Customer requests
Preferred scents
Feedback on performance
This led to:
60+ product variations
Strong customer loyalty
A community-driven brand
Key Lessons from the Episode
1. Your Business Will Evolve Over Time
Isa compares building a business to a relationship:
It starts exciting
You learn as you go
You face challenges
You grow stronger over time
This is a realistic look at entrepreneurship that many people don’t talk about.
2. Word of Mouth Is Still King
One of the biggest drivers of her success:
👉 Happy customers tell other people
This leads to:
Organic growth
Lower marketing costs
Stronger brand trust
3. Go Where the People Are
Instead of waiting for customers to find you:
👉 Put your product in front of them
This is why vendor events work so well:
High traffic
Immediate feedback
Direct sales opportunities
Who This Episode Is For
People interested in starting a product-based business
Entrepreneurs looking to sell at vendor events
Anyone wanting to build a physical or natural product brand
Side hustlers exploring offline income opportunities
Key Topics Covered
How Elijah Bilel approaches product-based businesses
Building a brand like It’s Butter Baby
Vendor event strategies
Customer-driven product development
Creating multiple income streams
Watch The Podcast On Youtube!
SHS009: How To Develop The Hustler's Mentality With Sani Bravo!
Intro
There’s a difference between people who want to make money… and people who can walk into almost any situation and find a way to get paid.
In this episode of The Side Hustler’s Society, Elijah Bilel sits down once again with returning guest Sani Bravo to break down what it really means to develop a hustler’s mentality.
This isn’t theory—it’s real-world experience from someone who has made money in multiple industries, environments, and situations.
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Intro to Sani Bravo (Returning Guest)
Sani Bravo (also known as Sunny Bravo Reacts on YouTube) is an experienced entrepreneur, personal trainer, and lifelong hustler who has built income through multiple streams over the years.
If you’ve been listening to the show, you might remember him from a previous episode where he broke down:
👉 How to become a personal trainer, get certified, and build a client base
(Insert internal link to previous Sani Bravo episode here)
In this episode, we go deeper—beyond one hustle—and focus on the mindset and strategy behind making money consistently.
Episode Overview
This conversation is all about one thing:
👉 Opportunity
Sani explains that making money isn’t about one specific hustle—it’s about your ability to:
Spot demand
Position yourself
Execute quickly
From running shuttle services at major events…
To selling merchandise outside stadiums…
To structuring offers that practically sell themselves…
This episode shows you how to think like someone who always finds a way to win.
Listen to the Episode
Check us out on Apple Podcasts or Spotify! While you’re there, hit subscribe so you don’t miss our latest episodes!
Side Hustler’s Society Resources
Side Hustle to Full-Time Strategy Session
Financial Personality Success Bundle
Quick Takeaways
The difference between side hustlers and full-time entrepreneurs is mindset
You can create income opportunities almost anywhere if you understand demand
Large crowds = large opportunity if you position yourself correctly
Selling is about solving problems, not convincing people
Presentation (how you look and carry yourself) directly impacts sales
You can repurpose skills from one hustle into another
The best hustlers observe patterns and act on them
Confidence increases conversion rates
Most people fail because they don’t act on opportunities fast enough
Income growth comes from execution, not just knowledge
Key Lessons from the Episode
1. Opportunity Is Everywhere (If You Know What to Look For)
One of the biggest gems from Sani:
👉 Find where people are already spending money—and insert yourself into the transaction
He breaks down how he made money by:
Running independent shuttle services at major events
Selling merchandise around high-demand situations
Leveraging crowds where demand was already proven
This is one of the fastest ways to make money because:
👉 You’re not creating demand—you’re tapping into it
2. The Hustler’s Mentality Is Built, Not Born
Sani makes it clear—this mindset comes from:
Trial and error
Experience
Pattern recognition
Over time, you start to naturally see:
Where money is flowing
Where people are underserved
Where you can step in and provide value
3. Selling Is Just Problem Solving
One of the simplest but most powerful concepts in the episode:
👉 If you can solve a problem, the money becomes irrelevant
People don’t buy because they’re convinced.
They buy because:
They need a solution
They trust you can provide it
4. Positioning Makes Selling Easy
A major theme in this episode is positioning.
Instead of chasing customers, Sani explains how to:
Put yourself in high-demand environments
Create offers that naturally make sense
Reduce resistance before even asking for the sale
5. Your Presentation Impacts Your Income
This was a powerful and underrated point:
👉 The way you present yourself can directly increase your earnings
Sani explains that when he:
Dresses better
Looks more professional
Carries himself with confidence
He experiences:
Less price resistance
Faster decisions
Higher conversions
6. Transitioning Into Self-Employment Requires Strategy
Going full-time isn’t just about quitting your job.
Sani breaks down how to:
Gradually transition (instead of jumping blindly)
Use income sources like restaurant work or sales to stay afloat
Build skills that transfer across multiple hustles
Who This Episode Is For
People who want to go full-time with their side hustle
Entrepreneurs trying to increase their income
Beginners who want to learn how to think like a hustler
Anyone struggling to find profitable opportunities
Key Topics Covered
The hustler’s mentality explained
How to spot money-making opportunities in real time
Real-world side hustle examples that generated income
Sales psychology and positioning
Transitioning from employee to self-employed
Watch The Podcast On Youtube!
SHS008: From $0 To $408,000 A Year With Roberto Blake From Awesome Creator Academy!
Intro
There’s a lot of hype around becoming a content creator—but very few people actually understand what it takes to turn it into real income.
In this episode of The Side Hustler’s Society, Elijah Bilel sits down with one of the most respected voices in the creator economy, Roberto Blake.
Together, they break down the truth behind content creation—what works, what doesn’t, and what it actually takes to succeed long-term.
Intro to Roberto Blake
Content creator and educator with over 1,000 videos teaching entrepreneurs and creatives
Founder of Awesome Creator Academy, helping creators build profitable brands
Generated over $400,000 in a single year as a YouTuber & Content Creator
Host of the Roberto Blake Podcast, reaching millions of creators worldwide
Known for his direct, transparent, and strategy-driven teaching style
Author of Create Something Awesome, focused on helping creators monetize their passion
Episode Overview
This episode is a deep dive into what it really takes to succeed as a content creator—beyond the hype and viral screenshots.
Elijah opens by addressing a major misconception: many people see the income potential of YouTube and content creation, but don’t realize the process, consistency, and strategy required to get there.
Roberto Blake brings years of experience to the conversation, breaking down how his journey started long before YouTube—even going back to learning coding and design as a teenager.
One of the biggest themes in this episode is intentionality.
Roberto emphasizes that success isn’t luck—it’s the result of:
Preparation
Observation
Skill development
Consistent execution
Elijah Bilel reinforces this by connecting it to a broader principle: people who succeed are usually those who act intentionally, while most people leave their outcomes up to chance.
🚀 Want to Become a Content Creator the Right Way?
If you’re serious about building a brand and making money as a creator:
👉 Join Awesome Creator Academy Today!
This is one of the best places to learn:
How to grow your audience
How to monetize your content
How to build a real business as a creator
Click here to get started!
Listen to the Episode
Check us out on Apple Podcasts or Spotify! While you’re there, hit subscribe so you don’t miss our latest episodes!
Quick Takeaways
Elijah emphasizes that content creation requires strategy—not just posting videos
Roberto Blake made over $400K in a year as a YouTuber through intentional effort
Success in content creation comes from preparation, not luck
Elijah Bilel highlights that many people fail because they don’t act intentionally
Observation and pattern recognition are key skills for creators
You don’t need expensive equipment to get started
Consistency and skill development matter more than going viral
Learning efficiently (like using summaries and targeted content) can accelerate growth
Your background and experiences can shape your success as a creator
Building a creator business requires both creativity and discipline
Key Lessons from the Episode
1. Success Isn’t Luck—It’s Preparation
One of the most powerful ideas from Roberto:
👉 Luck is often just preparation meeting opportunity
He explains that many people label success as “luck” because they don’t understand the process behind it.
2. Be Intentional With Everything You Do
Elijah and Roberto both stress that most people:
Don’t intentionally build their skills
Don’t intentionally manage their finances
Don’t intentionally build a career
And that’s why results are inconsistent.
3. You Don’t Need Expensive Equipment
A major barrier for beginners is gear.
But Roberto makes it clear:
👉 Equipment doesn’t create success—execution does
Many successful creators started with basic setups and improved over time.
📚 Want to Learn More From Us?
If you want to go deeper into building your mindset and creating income:
👉 Check out The Anatomy of Financial Success by Elijah Bilel
👉 And Create Something Awesome by Roberto Blake
Click here to check out their books!
Who This Episode Is For
Beginners who want to become content creators
People interested in making money on YouTube
Creators struggling to grow or monetize
Entrepreneurs building a personal brand
Key Topics Covered
How Elijah Bilel built his experience in the creator economy
Roberto Blake’s journey into content creation
The difference between hype and reality in YouTube income
How to start without expensive equipment
Building a long-term creator business
Watch The Podcast On Youtube!
SHS007:How To Make it Big As A Health Coach In 2026 With FibroidQueen (Phyllis Frempong)
Intro
Most people focus on making money—but overlook the one thing that makes it all possible: their health.
In this episode of The Side Hustler’s Society, Elijah Bilel takes a different approach, diving into how health and wealth are deeply connected.
Joined by health and wellness entrepreneur Phyllis Frempong, also known as “The Fibroid Queen,” Elijah explores how personal struggles can be turned into purpose—and ultimately, a full-time business.
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Intro to Phyllis Frempong (The Fibroid Queen)
Registered nurse with nearly 15 years of experience
Certified in functional nutrition, corrective exercise, and wellness coaching
Fitness coach, wellness advocate, and empowerment speaker
Founder of the “Fibroid Queen” brand focused on helping women manage fibroids naturally
Creator of the Symptom Eliminator Bootcamp, a structured wellness program
Hosts retreats and wellness events around the world
Built a global business helping women improve their health through holistic methods
Website: https://fibroidqueen.com/
Episode Overview
This episode explores how a personal health challenge can evolve into a meaningful and profitable business.
Elijah opens by sharing his own background in the health and wellness space, including running a business that provided herbal capsules early in his entrepreneurial journey.
That experience gives Elijah a unique perspective—understanding both the opportunity and the responsibility that comes with building a business in this space.
Phyllis Frempong then shares her story, which begins long before her business.
After witnessing her mother struggle with fibroids and later being diagnosed herself, she realized that traditional approaches weren’t solving the root problem. Instead of accepting that reality, she began researching, experimenting, and ultimately transforming her own health.
That journey led to a powerful realization:
👉 Health issues are rarely isolated—they are connected to mindset, environment, habits, and lifestyle.
Elijah Bilel reinforces this idea by connecting it to business. Just like health, business success isn’t about fixing one thing—it’s about taking a holistic approach.
Listen to the Episode
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Side Hustler’s Society Resources
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Quick Takeaways
Elijah emphasizes that health is the foundation for financial success
Phyllis Frempong turned her personal health struggles into a full-time business
Health issues are often connected to lifestyle, mindset, and environment—not just one factor
Elijah Bilel highlights that both business and health require a holistic approach
Sharing your story and being vulnerable can help you build a strong brand
Coaching, community, and environment play a major role in personal transformation
Nutrition, mindset, and movement all work together to improve outcomes
Businesses built on real experiences tend to resonate more with people
Stress, lifestyle, and habits can directly impact both health and income potential
Purpose-driven businesses often create deeper impact and stronger loyalty
How She Turned Her Story Into a Business
1. Started with Personal Experience
Phyllis didn’t start with a business idea—she started with a problem.
After being diagnosed with fibroids and experiencing worsening symptoms over time, she realized that simply “monitoring” the condition wasn’t enough.
2. Focused on Root Causes
Instead of relying only on traditional methods, she explored:
Nutrition changes (including plant-based eating)
Mindset development
Stress reduction
Lifestyle changes
This allowed her to not only improve her own health—but develop a system she could teach others.
🌱 Want to Improve Your Health the Right Way?
If this episode made you realize how important nutrition and lifestyle really are:
👉 Check out The Veggie Outers for guidance on eating better, improving your health, and building sustainable habits
Whether you’re just getting started or looking to level up your lifestyle, having the right structure makes all the difference.
3. Built a Structured Program
From her experience, she created the Symptom Eliminator Bootcamp, which includes:
Nutrition guidance
Wellness workouts
Mindset coaching
Holistic healing strategies
This turned her knowledge into a scalable offer.
4. Positioned Herself as the Brand
Phyllis didn’t hide her story—she used it.
By sharing her journey, she built:
Trust
Authority
Relatability
Which ultimately helped her grow a global audience.
Key Lessons for Side Hustlers
1. Your Story Is Your Advantage
One of the biggest lessons from this episode:
👉 The things you’ve gone through can become your business
Elijah highlights that many people overlook this, but real experience often creates the strongest foundation for a business.
2. Holistic Thinking Applies to Everything
Whether it’s health or business:
One fix is rarely enough
Multiple areas must be addressed
This applies to:
Income
Health
Personal growth
3. Environment Matters More Than You Think
Phyllis emphasizes:
Being around the right people
Consuming the right information
Creating the right environment
These factors directly impact results.
Who This Episode Is For
People interested in health and wellness as a business
Entrepreneurs looking to turn their story into income
Anyone dealing with health challenges and looking for alternatives
Side hustlers who want to build purpose-driven businesses
Key Topics Covered
How Elijah Bilel approaches health and business
Building a health and wellness brand
Turning personal struggles into income streams
Holistic health strategies
Creating scalable coaching programs
Watch The Podcast On Youtube!
SHS006: How to Make Money As An Airbnb Host With Myka Artis
Intro
Airbnb has become one of the most popular ways to build income through real estate—but there’s a big difference between doing it casually and doing it strategically.
In this episode of The Side Hustler’s Society, Elijah Bilel sits down with experienced real estate investor Myka Artis to break down how to actually make money with Airbnb.
From rental arbitrage to owning properties, this episode gives a real look at what it takes to succeed in the short-term rental space.
Intro to Myka Artis
Real estate investor and short-term rental expert with years of experience
Founder of Sharebnb, a company managing 400+ Airbnb units
Co-host of the “Live Let Thrive” podcast (one of the longest-running short-term rental podcasts)
Built multiple income streams through both property ownership and rental arbitrage
Started investing in real estate after the 2008 recession using creative strategies like the “Kiddie Condo” program
Website: Sharebnb (www.sharebnb.com )
Episode Overview
This episode dives deep into how Airbnb really works behind the scenes—and what separates beginners from experienced operators.
Elijah opens the conversation by sharing his own experience as an Airbnb host, generating between $600–$1,000 per month per unit, while also acknowledging that with less than a year of experience, there’s still more to learn.
That’s where Myka comes in.
Myka breaks down the fundamentals of building a successful Airbnb business, starting with one of the most important concepts:
👉 Location matters—but strategy matters more
Rather than just picking any property, Myka explains how successful hosts:
Identify specific markets
Target the right type of traveler
Build listings around a clear “avatar”
Elijah Bilel also highlights how this aligns with a bigger principle: every side hustle becomes more profitable when it’s intentional.
💡 Ready to Get Started with Airbnb?
If you’re serious about starting your own Airbnb business, this is your next step:
👉 Click here to create your Airbnb account and get started
Whether you’re exploring rental arbitrage or planning to own properties, taking action is what separates people who learn from people who earn.
Listen to the Episode
Check us out on Apple Podcasts or Spotify! While you’re there, hit subscribe so you don’t miss our latest episodes!
Side Hustler’s Society Resources
Side Hustle to Full-Time Strategy Session
Quick Takeaways
Elijah emphasizes that Airbnb can generate strong cash flow—but experience matters
Myka Artis highlights that location is critical, especially when targeting business travelers
Rental arbitrage allows you to control properties without owning them
Elijah Bilel explains that beginners should focus on learning before teaching
Knowing your “target avatar” (ideal guest) can significantly increase profitability
Adding unique amenities (like Tesla chargers) can help your listing stand out
Mid-term and long-term stays can reduce operational costs and increase stability
Owning properties builds long-term wealth, while arbitrage allows faster scaling
Pricing strategy can help filter out unwanted guests (like party bookings)
Airbnb success comes from systems, not just listings
How Airbnb Actually Works (Key Concepts Explained)
Rental Arbitrage
Rental arbitrage is when you:
Rent a property from a landlord
List it on Airbnb
Keep the profit after expenses
Myka explains that this method allows you to scale quickly without needing to purchase property upfront.
Owning Property (Long-Term Strategy)
Owning real estate provides:
Equity
Long-term wealth
More control
Myka emphasizes that while arbitrage is faster, owning is the better long-term play.
Target Avatar Strategy
Your “target avatar” is your ideal guest.
Examples include:
Business travelers
Traveling nurses
Families
Construction workers
Myka explains that successful hosts design their properties around specific groups—not everyone.
Pricing Strategy to Control Guests
Elijah and Myka both discuss how pricing can:
Attract the right guests
Filter out high-risk bookings
Encourage longer stays
This is one of the most overlooked strategies for new hosts.
Want to Go Deeper? (Free Airbnb Training)
If you’re serious about getting started with Airbnb:
👉 Join The Side Hustler’s Society newsletter and get access to a free 5-part video series on becoming an Airbnb host
This series walks you through:
How to get your first property
Setting up your listing
Avoiding beginner mistakes
Building a profitable Airbnb system
Click here to get started!
Who This Episode Is For
Beginners interested in Airbnb
People exploring real estate as a side hustle
Anyone looking to generate passive income
Side hustlers who want to scale into larger opportunities
Key Topics Covered
How Elijah Bilel makes money with Airbnb
Rental arbitrage vs owning property
How Myka Artis built a short-term rental business
Targeting the right guests
Scaling an Airbnb operation
Watch The Podcast On Youtube!
SHS005: Freelancer For Beginners 2026: 10 Tips For Success (Side Hustles 2026)
Intro
With rising inflation, increasing expenses, and growing uncertainty in the economy, more people are starting to look for ways to take control of their income.
In this episode of The Side Hustler’s Society, Elijah Bilel breaks down one of the most powerful ways to do that: freelancing.
Rather than relying on platforms or employers, Elijah explains how freelancing gives individuals the ability to generate income directly from their skills—making it one of the strongest defenses against a recession.
Episode Overview
This episode is a deep dive into what it really takes to succeed as a freelancer—especially for beginners who are just getting started.
Drawing from over five years of experience in the freelance and gig economy space, Elijah shares how he was able to consistently generate anywhere between $500 to $4,000 per month through freelancing, even before reaching an advanced level.
His core skills—video editing and website design—served as the foundation, but the principles shared in this episode apply to virtually any freelance service.
Elijah Bilel also challenges a common misconception: that platforms like Fiverr and Upwork are required to succeed. While they can be useful tools, he explains why relying on them too heavily can limit growth and create unnecessary risk.
Instead, Elijah focuses on building a freelancing system that includes:
Strong skill development
Independent lead generation
Strategic networking
Long-term client relationships
The episode is structured around 10 key tips—starting with beginner fundamentals and progressing into more advanced strategies designed to increase income and stability over time.
Listen to the Episode
Check us out on Apple Podcasts or Spotify! While you’re there, hit subscribe so you don’t miss our latest episodes!
Side Hustler’s Society Resources
Financial Personality Success Bundle
Quick Takeaways
Elijah emphasizes that freelancing is one of the best ways to protect your income during a recession
Having a skill or trade allows you to “print money” on demand through your own effort
Elijah Bilel made between $500–$4,000/month freelancing early on, with higher potential as skills improve
Choosing the right skill should be based on your strengths, including creativity, social ability, and technical skills
Relying solely on platforms like Fiverr or Upwork can put your income at risk
Being willing to work for free at the beginning helps build a portfolio and credibility
Offline networking (like local events and chambers of commerce) can generate high-quality clients
Online platforms should be used as tools—not your only source of leads
Networking on purpose can lead to long-term clients and unexpected opportunities
Success in freelancing comes from building systems, not just completing random gigs
Who This Episode Is For
Beginners looking to start freelancing
People who want more control over their income
Side hustlers preparing for economic uncertainty
Anyone looking to turn a skill into consistent income
Key Topics Covered
How Elijah Bilel makes money freelancing
Building income through skills like video editing and web design
Why freelancing is different from gig apps like Uber Eats
Generating leads both online and offline
Avoiding over-reliance on freelancing platforms