Elijah Bilel Elijah Bilel

SHS062: How To Start & Run A Pressure Washing Business In 2026 With Joshua From Proclean Exterior Services!

Intro

Starting a pressure washing business may seem like it requires thousands of dollars in equipment, a trailer, and an LLC before you can even think about landing your first customer. But according to entrepreneur Joshua Adegboye, that's one of the biggest misconceptions new business owners have.

In this episode of The Side Hustler's Society, Elijah Bilel sits down with Joshua to discuss how he built his pressure washing business in the Dallasโ€“Fort Worth area, the sales strategies that helped him land customers, and why generating revenue should always come before buying expensive equipment.

Whether you're looking to start a pressure washing business or another local service business, this episode offers practical advice that can save you both time and money.

Intro to Joshua Adegboye

Joshua Adegboye is the Founder and CEO of ProClean Exterior Services, a Lewisville, Texas-based company specializing in exterior property services throughout the Dallasโ€“Fort Worth metroplex.

His company provides:

  • Pressure washing

  • Window cleaning

  • Gutter cleaning

  • Concrete installation

  • Concrete restoration

Joshua focuses on helping homeowners improve curb appeal, maintain property value, and keep their homes looking their best year-round through professional exterior cleaning services.

Website:https://procleanexterior.com/

Episode Overview

Joshua's entrepreneurial journey is especially interesting because he comes from a technology background.

Instead of relying solely on his white-collar skills, he recognized an opportunity to build a blue-collar business that provided consistent demand and immediate cash flow.

Throughout the conversation, Joshua shares exactly how someone can get started without spending thousands of dollars upfront.

One of his biggest lessons?

Get the customer first. Buy the equipment later.

Instead of financing expensive equipment before knowing if people actually want your services, Joshua recommends finding customers first, renting equipment when necessary, completing the work, and then using your profits to gradually build the business.

The conversation also covers:

  • Door-to-door sales

  • Customer acquisition

  • Building trust with homeowners

  • Marketing a local service business

  • Why reviews matter

  • Creating a professional online presence

  • Growing beyond pressure washing

Ready to Start Your Own Side Hustle?

Starting a business is much easier when you have a clear roadmap.

If you're looking for a business that matches your skills, interests, and financial goals, check out The Personalized Side Hustle Starter Kit.

๐Ÿ‘‰ Get started here: https://www.thesidehustlersociety.com/offers/rLFxowrn/checkout

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While you're there, hit subscribe so you don't miss our latest episodes!

The Side Hustler's Society Resources

Financial Anatomy Personality Report

Quick Takeaways

  • Joshua recommends finding customers before purchasing equipment.

  • Renting equipment is a smart way to keep startup costs low.

  • Door-to-door marketing remains one of the fastest ways to land local service clients.

  • Homeowners buy solutionsโ€”not pressure washing itself.

  • A professional website helps establish credibility with potential customers.

  • Google reviews are one of the strongest trust signals for local businesses.

  • Reinvesting profits helps businesses grow without unnecessary debt.

  • Consistent action beats endless planning.

Start Selling Before You Start Spending

One of the biggest myths Joshua addresses is that entrepreneurs need expensive equipment before they can begin.

Instead of financing thousands of dollars worth of pressure washing equipment, he recommends a much simpler approach.

Find someone who wants their house or driveway cleaned.

Once you've secured the customer, rent the equipment from a local home improvement store, complete the work, collect payment, and use the profit to fund future jobs.

After repeating this process several times, you'll have enough cash flow to purchase your own equipment without taking on unnecessary debt.

It's a simple strategy that dramatically reduces the risk of starting a business.

Customers Are More Valuable Than Equipment

Joshua believes many new entrepreneurs focus on the wrong problem.

Rather than asking:

"What equipment do I need?"

They should ask:

"How do I find my first customer?"

Without customers, expensive equipment simply sits unused.

Revenue creates businessesโ€”not equipment.

Once you consistently generate work, upgrading tools becomes much easier.

Door-to-Door Sales Still Works

One of the most valuable parts of the conversation is Joshua's discussion about door-to-door sales.

While many entrepreneurs hope social media alone will generate clients, Joshua explains that speaking directly with homeowners remains one of the fastest ways to get started.

By identifying homes that visibly need pressure washing and introducing himself professionally, he was able to begin building a customer base before having a large marketing budget.

The lesson applies well beyond pressure washing.

Many service businesses grow because their owners are willing to have conversations that competitors avoid.

Why Homeowners Actually Buy Pressure Washing

Customers aren't simply paying for clean concrete.

They're paying for:

  • Better curb appeal

  • A cleaner-looking home

  • Increased property value

  • Pride in ownership

  • Preventative maintenance

Understanding these motivations allows business owners to market more effectively.

Rather than selling pressure washing, Joshua focuses on the outcomes homeowners care about.

Your Website Is a Social Background Check

Joshua also discusses the importance of having a professional website.

Even if customers discover your business through referrals or social media, many of them will search your company online before making a decision.

A website serves as a digital first impression.

It helps potential customers verify that your business is legitimate, showcases previous work, and answers common questions before they ever pick up the phone.

For many homeowners, it's essentially a social background check before hiring someone to work on their property.

Reviews Build Trust

Joshua emphasizes that customer reviews are one of the most valuable marketing assets a local service business can have.

Positive reviews provide social proof and help remove uncertainty for new customers.

Whether someone finds your business through Google or receives a referral, seeing consistent positive feedback increases confidence and makes it easier for them to choose your company over competitors.

Build Systems As You Grow

As ProClean Exterior Services expanded, Joshua learned that sustainable growth requires more than simply getting more customers.

Successful businesses eventually need systems for:

  • Marketing

  • Scheduling

  • Customer communication

  • Job completion

  • Follow-up

  • Review collection

Building these systems allows owners to spend more time growing the business instead of constantly reacting to daily problems.

Who This Episode Is For

This episode is ideal for:

  • Anyone interested in starting a pressure washing business

  • Entrepreneurs looking to start a local service business

  • People interested in low-cost business ideas

  • Side hustlers looking for scalable service businesses

  • Business owners who want to improve lead generation

  • Anyone curious about door-to-door sales and customer acquisition

Key Topics Covered

  • How to start a pressure washing business

  • Finding customers before buying equipment

  • Renting versus purchasing equipment

  • Door-to-door sales strategies

  • Marketing local service businesses

  • Building trust with homeowners

  • Why websites matter for service businesses

  • The importance of Google reviews

  • Growing a blue-collar business

  • Reinvesting profits for long-term growth

Watch the Podcast on YouTube!


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Elijah Bilel Elijah Bilel

SHS061: How To Have Big Turnouts For Events | Event Marketing Strategies 2026

Intro

What does it actually takeโ€ฆ

๐Ÿ‘‰ To get 40+ people to show up to your event?
๐Ÿ‘‰ And turn that event into something that makes money?

In this solo episode, Elijah Bilel breaks down the behind-the-scenes strategy behind one of his most successful events.

This episode is part one of a multi-part series where Elijah expands on what was introduced in Season 3 Episode 1.

If you havenโ€™t seen that yet, itโ€™s highly recommended you check it out below before continuing, as it provides key visual context for whatโ€™s being discussed. 



Episode Overview

This episode kicks off a 3-part (possibly 4-part) series covering:

  • How the event achieved a 40+ person turnout

  • Why specific questions were asked during the event

  • How the event actually made money

  • The strategy behind turning events into business assets

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While youโ€™re there, hit subscribe so you donโ€™t miss our latest episodes!

Side Hustlerโ€™s Society Resources

If youโ€™re looking to build something similarโ€”whether itโ€™s a meetup group, event-based brand, or turning your skills into incomeโ€”you can book a strategy session with Elijah Here

Why This Episode Matters

This episode expands on a major moment:

The 10-Year Anniversary Event

Built around The Veggie Outers, this wasnโ€™t just a celebrationโ€ฆ

๐Ÿ‘‰ It was a strategic business move

What Most People Saw

  • A large event

  • Great turnout

  • Strong community

What Was Actually Happening

๐Ÿ‘‰ Lead generation
๐Ÿ‘‰ Brand positioning
๐Ÿ‘‰ Monetization setup

Key Takeaway

๐Ÿ‘‰ Events arenโ€™t just experiencesโ€”theyโ€™re assets

Breaking Down the Series (Whatโ€™s Coming Next)

Elijah lays out the full roadmap:

Part 1 (This Episode)

๐Ÿ‘‰ How the event produced a large turnout

Part 2

๐Ÿ‘‰ Why specific questions were asked during the event

Part 3

๐Ÿ‘‰ How the event made money

Potential Part 4 (Bonus)

๐Ÿ‘‰ Depends on audience engagement

The First Big Insight: Events Are Underrated

One of the most important points early on:

Most People Underestimate Events

Especially:

  • Content creators

  • Freelancers

  • Solo entrepreneurs

But Events Can Be Powerful

๐Ÿ‘‰ They bring people together
๐Ÿ‘‰ They position you as a leader
๐Ÿ‘‰ They create monetization opportunities

Key Insight

๐Ÿ‘‰ If you can get โ€œbutts in seats,โ€ you can build a business

What Made This Event So Powerful

This wasnโ€™t just any event.

1. It Positioned The Brand

The anniversary helped solidify The Veggie Outers as:

๐Ÿ‘‰ A leading plant-based community in the area

2. It Created a โ€œCultural Momentโ€

  • Large turnout (~42 people)

  • Unique experience (vegan buffet + Q&A + networking)

  • People still talking about it afterward

3. It Acted as a Soft Rebrand

After the event:

  • More content output

  • Expanded into health & wellness topics

  • Better integration with The Side Hustlerโ€™s Society

4. It Helped Others Make Money

  • Restaurant partner benefited financially

  • Vendors gained exposure

  • Community members received value

Key Takeaway

๐Ÿ‘‰ The best events create value for multiple peopleโ€”not just you

Tip #1: Donโ€™t Do It Alone

One of the biggest reasons for the turnout:

Collaboration

Instead of doing everything himself, Elijah:

  • Brought in a host (Yoshi)

  • Hired a videographer (Xander)

Why This Matters

Each person:

๐Ÿ‘‰ Promoted the event to their own network
๐Ÿ‘‰ Brought in new audiences
๐Ÿ‘‰ Increased reach organically

Key Insight

๐Ÿ‘‰ The more people invested in the eventโ€ฆ
๐Ÿ‘‰ The bigger it becomes

Tip #2: Know Your REAL Target Audience

This is where things get interesting.

The Surprise

The Veggie Outers wasnโ€™t originally built for vegans.

The Real Target

๐Ÿ‘‰ Non-vegans curious about plant-based living

Why This Works

  • Larger audience pool

  • Easier entry point

  • More opportunity for growth

Key Takeaway

๐Ÿ‘‰ Your audience isnโ€™t always who you think it is

Tip #3: Positioning Is Everything

Most people fail here.

What Most People Do

๐Ÿ‘‰ โ€œHey, Iโ€™m hosting an event. Come through.โ€

What Elijah Did Instead

He positioned the event as:

  • A 10-year anniversary (built-in significance)

  • A special experience (vegan buffet)

  • A welcoming environment (new people encouraged)

Why That Matters

๐Ÿ‘‰ People need a reason to care

Key Insight

๐Ÿ‘‰ How you present the event determines turnout

Tip #4: Make It Inclusive (Not Exclusive)

A hidden mistake many people make:

The Problem

People assume:

๐Ÿ‘‰ โ€œThis event isnโ€™t for meโ€

The Fix

Elijah made it clear:

  • First-timers are welcome

  • You donโ€™t need to be vegan

  • Anyone curious can attend

Key Takeaway

๐Ÿ‘‰ Remove barriers โ†’ increase attendance

Tip #5: Leverage Platforms Properly

Another key factor:

Multiple Platforms Used

  • Facebook groups

  • Meetup

  • Event-based platforms

Why This Matters

๐Ÿ‘‰ Different audiences exist on different platforms

Key Insight

๐Ÿ‘‰ More platforms = more exposure

The Bigger Lesson From This Episode

This episode isnโ€™t just about events.

Itโ€™s About Leverage

Because When Done Right

An event can:

  • Build your brand

  • Grow your audience

  • Generate leads

  • Create income opportunities

Key Takeaway

๐Ÿ‘‰ Events are one of the most underutilized business tools

Final Thoughts

If you take anything from this episode, let it be this:

๐Ÿ‘‰ Donโ€™t just attend events
๐Ÿ‘‰ Learn how to create them

Because the real opportunity is this:

๐Ÿ‘‰ Turning attention into community
๐Ÿ‘‰ And community into income

Watch The Podcast On Youtube!

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Elijah Bilel Elijah Bilel

SHS060: Should Debt Be Used To Expand A Business Or Not With Oz Konar

Intro

What if the thing that could grow your business fasterโ€ฆ

๐Ÿ‘‰ Is also the thing that could put you at risk?

In this episode, Elijah Bilel sits down with Oz Konar to break down one of the most debated topics in business:

๐Ÿ‘‰ Using debt to start or scale a business

This conversation is especially valuable because youโ€™re getting both sides:

  • Elijahโ€™s perspective (build without relying on debt)

  • Ozโ€™s perspective (use debt strategically to accelerate growth)

So you can make the best decision for your situation.


Subscribe Now And Get Chapter 5 Of The Best Selling Book, The Anatomy Of Financial Success!

Find out about the different types of income there are and which one(s) are best for you based on your personality! Click here to join out newsletter and get started!

Intro to Oz Konar

Oz Konar is a multiple seven-figure entrepreneur, investor, and the founder of Business Lending Blueprint.

He focuses on:

  • Helping entrepreneurs secure business funding

  • Training business loan brokers

  • Teaching how to earn commissions by funding deals

  • Building recession-resistant businesses

His work has:

  • Created multiple six and seven-figure earners

  • Helped thousands transition from jobs into entrepreneurship

  • Been featured in major publications

๐Ÿ‘‰ Check out Ozโ€™s website Here 
๐Ÿ‘‰ Check out his YouTube channel Here 

Episode Overview

In this episode, we break down:

  • What a business loan broker actually does

  • How people make money in the lending space

  • When debt makes sense in business

  • When debt can be dangerous

  • The difference between good debt vs bad debt

  • How to think about scaling as a one-person business

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While youโ€™re there, hit subscribe so you donโ€™t miss our latest episodes!

Side Hustlerโ€™s Society Resources

Side Hustle to Full-Time Strategy Session

The Personalized Side Hustle Starter Kit

The Anatomy Of Financial Success Paperback

 

The Debate: Do You Actually Need Debt to Grow?

Right from the start, this episode sets up an interesting dynamic:

Elijahโ€™s Perspective

  • Has rarely used debt in business

  • Focuses on organic growth

  • Prefers low-risk scaling

Ozโ€™s Perspective

  • Uses debt as a tool

  • Helps others access funding

  • Sees it as a way to accelerate growth

Why This Matters

๐Ÿ‘‰ There is no one-size-fits-all answer

Key Takeaway

๐Ÿ‘‰ Debt is a toolโ€”not a requirement

What Does a Business Loan Broker Actually Do?

This is one of the most valuable parts of the episode.

The Role

A business loan broker:

  • Connects businesses with lenders

  • Helps secure funding

  • Earns commissions on deals

How They Make Money

๐Ÿ‘‰ By facilitating funding between lenders and businesses

Why This Opportunity Exists

  • Many businesses need capital

  • Most donโ€™t know where to get it

  • Brokers fill that gap

Key Insight

๐Ÿ‘‰ You donโ€™t have to be the lender to make money in lending

When Debt Can Actually Help You

Oz breaks down situations where debt makes sense:

1. Scaling a Proven Business

  • You already have revenue

  • You understand your numbers

  • You know your return on investment

๐Ÿ‘‰ Debt can accelerate growth

2. Leveraging Opportunities

  • Inventory

  • Marketing

  • Expansion

๐Ÿ‘‰ If the return outweighs the cost, it can make sense

Key Takeaway

๐Ÿ‘‰ Debt should be used strategicallyโ€”not emotionally

When Debt Becomes Dangerous

This is where Elijahโ€™s perspective comes in strong.

High Risk Situations

  • No proven business model

  • No consistent revenue

  • No clear plan to repay

The Problem

๐Ÿ‘‰ Youโ€™re stacking risk on top of uncertainty

Key Insight

๐Ÿ‘‰ Debt amplifies both success AND failure

The Reality of Business Funding

A big takeaway from the episode:

Most People Think

๐Ÿ‘‰ โ€œI just need money to startโ€

But The Real Question Is

๐Ÿ‘‰ โ€œCan you turn that money into MORE money?โ€

Why This Matters

Funding doesnโ€™t fix:

  • Bad strategy

  • Poor execution

  • Lack of demand

Key Takeaway

๐Ÿ‘‰ Capital magnifies whatโ€™s already there

The YouTube Strategy That Built Ozโ€™s Business

Oz shares how content played a role in his growth:

Early Days

  • Started creating content in a niche (alternative lending)

  • Very little competition at the time

What Happened

  • Videos started generating inbound leads

  • People began reaching out organically

  • Content became a lead generation system

Key Insight

๐Ÿ‘‰ Content can replace traditional outreach

Business Owner vs YouTuber (Important Distinction)

One of the strongest parts of this episode:

Two Different Paths

YouTuber

  • Focus on views

  • Monetize through ads

  • Broad content

Business Owner with a Channel

  • Focus on audience quality

  • Monetize through offers

  • Niche content

Key Takeaway

๐Ÿ‘‰ Views donโ€™t equal money

๐Ÿ‘‰ The right audience does

Why Niche Content Wins Long-Term

Oz emphasizes something important:

In Todayโ€™s Market

  • Thereโ€™s more competition than ever

  • General content gets lost

The Solution

๐Ÿ‘‰ Go niche

Why

  • Attracts the right audience

  • Increases conversions

  • Builds authority faster

Key Insight

๐Ÿ‘‰ Smaller audience, higher value

The Bigger Lesson From This Episode

This episode really comes down to one thing:

Leverage

You have two main types:

๐Ÿ‘‰ Financial leverage (debt)
๐Ÿ‘‰ Content leverage (audience)

The Smart Play

๐Ÿ‘‰ Understand both

๐Ÿ‘‰ Use them intentionally

Final Thoughts

This episode gives you something powerful:

Perspective

Instead of telling you what to doโ€ฆ

๐Ÿ‘‰ It shows you both sides

So You Can Decide

  • Play it safe and grow organically

  • Or use leverage to move faster

Because at the end of the day

๐Ÿ‘‰ The best strategy is the one you can execute

Watch The Podcast On Youtube!

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Elijah Bilel Elijah Bilel

Bonus: Should You Invest In Bitcoin In 2026 With Myles Dhillon! (SHS059)

Intro

What if the key to building long-term wealthโ€ฆ

๐Ÿ‘‰ Wasnโ€™t just about making moneyโ€ฆ
๐Ÿ‘‰ But understanding how money actually works?

In this episode, Elijah Bilel sits down with Myles Dhillon to break down Bitcoin, cryptocurrency, and how they fit into a long-term wealth-building strategy.

This episode originally aired on Financial Anatomy, which is why it leans heavily into financial education and investing principles.

If youโ€™ve been curious about Bitcoin but unsure where to start, this is the episode for you.


Subscribe Now And Get Chapter 5 Of The Best Selling Book, The Anatomy Of Financial Success!

Find out about the different types of income there are and which one(s) are best for you based on your personality! Click here to join out newsletter and get started!

Intro to Myles Dhillon

Myles Dhillon is a property investor, entrepreneur, and Bitcoin educator who has been studying cryptocurrency since as early as 2012.

His background includes:

  • Borrowing money to flip houses

  • Building and exiting a construction company

  • Transitioning into property investing

  • Becoming a Bitcoin-focused educator

He is also the host of the Should I Invest in Bitcoin podcast and focuses on helping people:

๐Ÿ‘‰ Build income streams that compound over time
๐Ÿ‘‰ Move away from financial fragility
๐Ÿ‘‰ Understand money at a deeper level

๐Ÿ‘‰ Check out Mylesโ€™ website and podcast Here 

Episode Overview

In this episode, we break down:

  • How Bitcoin actually works

  • Why itโ€™s different from traditional money

  • The concept of digital scarcity

  • How inflation affects your wealth

  • Whether you should invest in Bitcoin

  • Dollar cost averaging vs lump sum investing

  • The long-term mindset behind crypto investing

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While youโ€™re there, hit subscribe so you donโ€™t miss our latest episodes!

Why This Episode Happened (Audience Demand)

This conversation came directly from audience demand.

What Elijah Noticed

  • Increased views on crypto-related videos

  • High interest in apps like Coinbase and Kraken

  • More questions about Bitcoin

The Conclusion

๐Ÿ‘‰ People want to understand crypto

The Approach

Instead of guessingโ€ฆ

๐Ÿ‘‰ Bring in someone with deeper experience

From Real Estate to Bitcoin: Mylesโ€™ Journey

Myles Dhillon didnโ€™t start in crypto.

His Early Investing Path

  • Real estate

  • Stocks

  • Learning through books and experience

Then Came Bitcoin (2012)

  • Introduced through a personal connection

  • Initially confusing and unfamiliar

  • Required deep research to understand

Key Insight

๐Ÿ‘‰ Most people donโ€™t understand Bitcoin at first

If youโ€™re serious about understanding how money works beyond just earning itโ€”and want a deeper breakdown of building wealth, investing, and financial strategyโ€ฆ

You can check out The Anatomy Of Financial Success Here

The Lightbulb Moment (What Changed Everything)

For Myles, things clicked when he realized:

Bitcoin Has a Fixed Supply

๐Ÿ‘‰ Only 21 million Bitcoin will ever exist

Why That Matters

  • No money printing

  • No artificial inflation

  • True scarcity

Comparison

  • Dollars โ†’ Can be printed endlessly

  • Bitcoin โ†’ Limited forever

Key Takeaway

๐Ÿ‘‰ Scarcity drives value

Bitcoin vs Traditional Money

One of the biggest differences discussed:

Fiat Currency

  • Controlled by governments

  • Can be printed at will

  • Loses value over time (inflation)

Bitcoin

  • Decentralized

  • Limited supply

  • Designed to resist inflation

Key Insight

๐Ÿ‘‰ Bitcoin flips the traditional financial system

The Power of Long-Term Thinking

Myles didnโ€™t fully understand Bitcoin at first.

What He Did Instead

  • Bought a small amount

  • Held it over time

  • Continued learning

What Happened

๐Ÿ‘‰ Massive growth over the years

His Strategy Now

๐Ÿ‘‰ Accumulate consistently

๐Ÿ‘‰ Focus on long-term ownership

Key Takeaway

๐Ÿ‘‰ Time in the market beats timing the market

Dollar Cost Averaging vs Lump Sum Investing

This is a key question discussed in the episode.

Dollar Cost Averaging (DCA)

  • Invest a fixed amount regularly

  • Reduces risk of bad timing

  • Builds consistency

Lump Sum Investing

  • Invest all at once

  • Higher risk

  • Potential for higher reward

Mylesโ€™ Perspective

๐Ÿ‘‰ For beginners, DCA is often the safer approach

Key Insight

๐Ÿ‘‰ Consistency beats trying to time the market

If youโ€™re looking to get started with Bitcoin and want a simple way to begin, you can sign up for Coinbase Here and get $10 in Bitcoin when you create your account

Why Bitcoin Feels Confusing at First

A big takeaway from the conversation:

Itโ€™s Not Just an Investment

๐Ÿ‘‰ Itโ€™s a new system

That Means

  • New terminology

  • New concepts

  • New way of thinking about money

Example

Even the word โ€œBitcoinโ€ initially feels unfamiliar and abstract.

Key Takeaway

๐Ÿ‘‰ Confusion is part of the learning process

The Bigger Lesson From This Episode

This episode isnโ€™t just about Bitcoin.

Itโ€™s About Understanding Money

Because Once You Understand:

  • Inflation

  • Scarcity

  • Asset growth

๐Ÿ‘‰ You start making better financial decisions

Final Thoughts

If you take anything from this episode, let it be this:

๐Ÿ‘‰ Donโ€™t just invest blindly

๐Ÿ‘‰ Understand what youโ€™re investing in

Because at the end of the day

๐Ÿ‘‰ Knowledge builds confidence

๐Ÿ‘‰ And confidence leads to better decisions

Watch The Podcast On Youtube!

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Elijah Bilel Elijah Bilel

SHS058: How To Make Money With A Podcast in 2026 With The CEO Of PodUp Nathan Gwilliam!

Intro

What if your contentโ€ฆ

๐Ÿ‘‰ Wasnโ€™t just something you postedโ€ฆ
๐Ÿ‘‰ But the foundation of a real business?

In this episode, Elijah Bilel sits down with Nathan Gwilliam to break down how creators can go beyond just making contentโ€ฆ

๐Ÿ‘‰ And actually build businesses around it.

This conversation is especially valuable for anyone serious about turning their content into income.

Intro to Nathan Gwilliam

Nathan Gwilliam is a serial entrepreneur who has:

  • Built and sold three companies

  • Created and scaled multiple digital ventures

  • Helped generate millions in revenue for businesses

  • Built platforms reaching hundreds of millions of users

His latest venture, PodUp, is focused on helping creators:

๐Ÿ‘‰ Build, grow, and monetize their podcasts using AI-powered tools

๐Ÿ‘‰ Check out Nathanโ€™s platform PodUp Here 

Episode Overview

In this episode, we break down:

  • Why most creators never make real money

  • The biggest mistake people make with monetization

  • How to turn content into a business

  • Why ads are NOT the best revenue stream

  • How to structure your content for long-term income

  • The mindset of a true โ€œcreatorโ€ vs just a content producer

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While youโ€™re there, hit subscribe so you donโ€™t miss our latest episodes!

 

If youโ€™ve been watching content and thinking about becoming a creator yourselfโ€ฆ

๐Ÿ‘‰ The real question is: how do you actually turn this into something that makes money?

When Elijah first started, he had just one channel.

Since then, heโ€™s built:

  • Multiple YouTube channels

  • Channels inside the YouTube Partner Program

  • A podcast that expands his network

  • A brand like The Veggie Outers

  • And income streams that led into things like real estate and Airbnb

A big part of that growth came from being inside Awesome Creator Academy.

Itโ€™s not just about posting videosโ€ฆ

๐Ÿ‘‰ Itโ€™s about learning how to turn content into a real business.

Inside, youโ€™ll find:

  • Hundreds of hours of training on the creator economy

  • Live office hours where you can get your questions answered

  • Guidance on building, monetizing, and scaling your content

If youโ€™re serious about turning content into something bigger than just views, you can check out Awesome Creator Academy Here 

The Problem: Most Creators Never Build a Business

One of the biggest themes in this episode:

๐Ÿ‘‰ Creating content is NOT the same as building a business

What Most People Do

  • Post content

  • Hope for views

  • Rely on ad revenue

The Issue

๐Ÿ‘‰ Thatโ€™s not a reliable income strategy

Nathanโ€™s Perspective

Creators who succeed:

๐Ÿ‘‰ Think beyond content

๐Ÿ‘‰ They build systems around it

Key Takeaway

๐Ÿ‘‰ Content is the entry pointโ€ฆ not the business

Why Ads Are One of the Worst Ways to Monetize

This part hits hardโ€”especially if youโ€™ve experienced it yourself.

What Most People Think

๐Ÿ‘‰ โ€œIโ€™ll make money from adsโ€

Reality

๐Ÿ‘‰ Ads are one of the weakest monetization methods

Why

  • You donโ€™t control them

  • Revenue can fluctuate

  • Platforms can limit earnings

Real Example

Elijah shares how ad revenue can drop dramatically due to platform issuesโ€”sometimes by 60โ€“70% or more

Nathanโ€™s Solution

๐Ÿ‘‰ Replace ads with your own offers

Key Insight

๐Ÿ‘‰ You should be your own biggest advertiser

The Creator vs Business Owner Mindset

Nathan introduces a powerful idea:

โ€œIncurable Creatorโ€

What That Means

  • Youโ€™re always building

  • Always creating

  • Always evolving

But Thereโ€™s Another Layer

๐Ÿ‘‰ Creating content
๐Ÿ‘‰ AND creating businesses

Key Takeaway

๐Ÿ‘‰ The real opportunity is stacking both

How to Actually Make Money From Content

Nathan breaks this down clearly:

There Are MANY Ways to Monetize

He mentions:

๐Ÿ‘‰ At least 24 different ways to monetize a podcast alone

But Most People Only Think About One

๐Ÿ‘‰ Ads

Better Options Include

  • Selling your own products

  • Offering services

  • Building offers around your audience

Key Insight

๐Ÿ‘‰ Monetization is a skillโ€”not an accident

Why Structure and Systems Matter

Nathanโ€™s daily workflow shows something important:

He Doesnโ€™t Do Everything Himself

  • Works with teams

  • Delegates execution

  • Focuses on strategy

His Day Is Structured

  • Meetings

  • Team coordination

  • Content and product development

Key Takeaway

๐Ÿ‘‰ Systems create scale

The โ€œBig Rocksโ€ Principle (Time Management That Works)

One of the most valuable lessons from the episode:

The Concept

You have:

  • Big rocks (important tasks)

  • Small rocks (less important tasks)

  • Sand (busy work)

Most People Do This

๐Ÿ‘‰ Start with the small tasks

The Problem

๐Ÿ‘‰ Thereโ€™s no room left for what matters

The Solution

๐Ÿ‘‰ Schedule your most important work FIRST

Key Insight

๐Ÿ‘‰ If itโ€™s not scheduled, it doesnโ€™t get done

Why Jobs Should Be About Learning, Not Just Money

Nathan shares a different way to think about jobs:

Most People Work For

๐Ÿ‘‰ Paychecks

Better Approach

๐Ÿ‘‰ Work for skills

What He Did

  • Chose roles based on learning opportunities

  • Worked with people smarter than him

  • Used jobs as education

Key Takeaway

๐Ÿ‘‰ Skills compound more than income early on

The Bigger Lesson From This Episode

This episode makes one thing clear:

Content Alone Is Not Enough

To Win, You Need

  • Monetization strategy

  • Systems

  • Offers

  • Business thinking

Because at the end of the day

๐Ÿ‘‰ Views donโ€™t equal income

๐Ÿ‘‰ Strategy does

Final Thoughts

If you take anything from this episode, let it be this:

๐Ÿ‘‰ Donโ€™t just be a content creator

๐Ÿ‘‰ Be a business builder

Because the people who win long-termโ€ฆ

๐Ÿ‘‰ Are the ones who turn attention into income

 Watch The Podcast On Youtube!

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Elijah Bilel Elijah Bilel

SHS057: How To Make A Full Time Living As A Drone Pilot Freelancer With James Travis!

Intro

What if your freelance incomeโ€ฆ

๐Ÿ‘‰ Didnโ€™t have to be unpredictable?
๐Ÿ‘‰ Could actually feel stable like a jobโ€”but pay more?

In this episode, Elijah Bilel sits down with James Travis to break down how to turn a skill into consistent income through contracts, positioning, and smart negotiation.

This is a must-listen for anyone trying to go full-time with a trade skill.


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Intro to James Travis

James Travis is a full-time entrepreneur specializing in drone services, photography, and videography.

He focuses on:

  • Drone piloting for companies

  • Capturing high-quality aerial footage

  • Documenting construction and work sites

  • Creating visual content for businesses

His journey into entrepreneurship came after leaving a corporate sales role and betting on himself full-time.

๐Ÿ‘‰ Check out Jamesโ€™s website here 
๐Ÿ‘‰ Check out his YouTube channel here 

Episode Overview

In this episode, we cover:

  • How to price your freelance services

  • The difference between short-term vs long-term clients

  • Why contracts create stability

  • How to transition from a job into self-employment

  • Using niche skills (like drones) to stand out

  • Negotiation strategies that increase your income

Listen to the Episode

Check us out on Apple Podcasts or Spotify! While youโ€™re there, hit subscribe so you donโ€™t miss our latest episodes!

Side Hustlerโ€™s Society Resources

The Personalized Side Hustle Starter Kit

Imovie Video Editing Course

The $200/Hour โ€œMistakeโ€ That Changed Everything

One of the standout moments in this episode:

๐Ÿ‘‰ James accidentally priced himself at $200/hour

What Happened

  • He intended to say $200/day

  • Instead said $200/hour

  • Stayed quiet after saying it

The Result

๐Ÿ‘‰ The client agreed

Key Lesson

๐Ÿ‘‰ Silence is powerful in negotiations

๐Ÿ‘‰ The first person to talk often loses leverage

Takeaway

๐Ÿ‘‰ Price higher than you thinkโ€”and let the market respond

Freelancing Doesnโ€™t Have to Be Unstable

Thereโ€™s a big misconception:

๐Ÿ‘‰ Self-employment = inconsistent income

Reality

๐Ÿ‘‰ It depends on how you structure it

Two Ways to Earn

1. Short-Term Work

  • One-off projects

  • Quick cash

  • Less predictable

2. Long-Term Contracts

  • 6โ€“12 month agreements

  • Consistent income

  • More stability

Key Insight

๐Ÿ‘‰ Contracts turn freelancing into predictable income

How James Became a Full-Time Entrepreneur

His Background

  • Worked in sales for 8 years

  • Chose sales intentionally to build a valuable skill

  • Saved aggressively (around 30% of income early on)

The Breaking Point

  • Put on repeated performance plans

  • Environment became unsustainable

  • Decided to walk away

The Decision

๐Ÿ‘‰ Bet on himself full-time

Key Takeaway

๐Ÿ‘‰ Preparation (saving + skills) creates options

Why Sales Skills Matter More Than You Think

Jamesโ€™s sales background played a huge role in his success.

What Sales Taught Him

  • Negotiation

  • Pricing confidence

  • Communication

  • Positioning value

Real-World Application

๐Ÿ‘‰ Setting higher rates
๐Ÿ‘‰ Structuring deals
๐Ÿ‘‰ Closing contracts

Key Insight

๐Ÿ‘‰ If you can sell, you can survive in business

The Power of a Niche Skill (Drone Services)

Instead of being โ€œjustโ€ a photographer or videographerโ€ฆ

๐Ÿ‘‰ James positioned himself as a drone pilot first

Why That Matters

  • Less competition

  • Higher perceived value

  • Specialized skillset

What He Offers

  • Aerial photography

  • Drone videography

  • Worksite documentation

  • Content creation

Key Takeaway

๐Ÿ‘‰ Niches command premium pricing

Freelancer vs Contractor Mindset

This was a key mindset shift discussed in the episode.

Most People Think

๐Ÿ‘‰ โ€œI need a job for stabilityโ€

But Thereโ€™s Another Option

๐Ÿ‘‰ Become a contractor

How That Works

  • Work with companies

  • Set your own terms

  • Negotiate higher pay

  • Maintain independence

Key Insight

๐Ÿ‘‰ You can have stability without giving up control

Financial Discipline Made This Possible

Before going full-time:

๐Ÿ‘‰ James built a financial cushion

What He Did

  • Saved consistently

  • Invested (401k + Roth IRA)

  • Managed expenses

Why It Matters

๐Ÿ‘‰ It gave him the confidence to leave

Key Takeaway

๐Ÿ‘‰ Freedom is built before you need it

Final Thoughts

This episode shows a clear path:

Step 1

๐Ÿ‘‰ Learn a skill

Step 2

๐Ÿ‘‰ Get paid for it

Step 3

๐Ÿ‘‰ Increase your rates

Step 4

๐Ÿ‘‰ Secure contracts

Step 5

๐Ÿ‘‰ Go full-time

At the end of the day

๐Ÿ‘‰ Freelancing can feel unstableโ€ฆ

โ€ฆbut when structured correctly:

๐Ÿ‘‰ It becomes predictable, scalable income

 Watch The Podcast On Youtube!

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