SHS060: Should Debt Be Used To Expand A Business Or Not With Oz Konar
Intro
What if the thing that could grow your business faster…
👉 Is also the thing that could put you at risk?
In this episode, Elijah Bilel sits down with Oz Konar to break down one of the most debated topics in business:
👉 Using debt to start or scale a business
This conversation is especially valuable because you’re getting both sides:
Elijah’s perspective (build without relying on debt)
Oz’s perspective (use debt strategically to accelerate growth)
So you can make the best decision for your situation.
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Intro to Oz Konar
Oz Konar is a multiple seven-figure entrepreneur, investor, and the founder of Business Lending Blueprint.
He focuses on:
Helping entrepreneurs secure business funding
Training business loan brokers
Teaching how to earn commissions by funding deals
Building recession-resistant businesses
His work has:
Created multiple six and seven-figure earners
Helped thousands transition from jobs into entrepreneurship
Been featured in major publications
👉 Check out Oz’s website Here
👉 Check out his YouTube channel Here
Episode Overview
In this episode, we break down:
What a business loan broker actually does
How people make money in the lending space
When debt makes sense in business
When debt can be dangerous
The difference between good debt vs bad debt
How to think about scaling as a one-person business
Listen to the Episode
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The Debate: Do You Actually Need Debt to Grow?
Right from the start, this episode sets up an interesting dynamic:
Elijah’s Perspective
Has rarely used debt in business
Focuses on organic growth
Prefers low-risk scaling
Oz’s Perspective
Uses debt as a tool
Helps others access funding
Sees it as a way to accelerate growth
Why This Matters
👉 There is no one-size-fits-all answer
Key Takeaway
👉 Debt is a tool—not a requirement
What Does a Business Loan Broker Actually Do?
This is one of the most valuable parts of the episode.
The Role
A business loan broker:
Connects businesses with lenders
Helps secure funding
Earns commissions on deals
How They Make Money
👉 By facilitating funding between lenders and businesses
Why This Opportunity Exists
Many businesses need capital
Most don’t know where to get it
Brokers fill that gap
Key Insight
👉 You don’t have to be the lender to make money in lending
When Debt Can Actually Help You
Oz breaks down situations where debt makes sense:
1. Scaling a Proven Business
You already have revenue
You understand your numbers
You know your return on investment
👉 Debt can accelerate growth
2. Leveraging Opportunities
Inventory
Marketing
Expansion
👉 If the return outweighs the cost, it can make sense
Key Takeaway
👉 Debt should be used strategically—not emotionally
When Debt Becomes Dangerous
This is where Elijah’s perspective comes in strong.
High Risk Situations
No proven business model
No consistent revenue
No clear plan to repay
The Problem
👉 You’re stacking risk on top of uncertainty
Key Insight
👉 Debt amplifies both success AND failure
The Reality of Business Funding
A big takeaway from the episode:
Most People Think
👉 “I just need money to start”
But The Real Question Is
👉 “Can you turn that money into MORE money?”
Why This Matters
Funding doesn’t fix:
Bad strategy
Poor execution
Lack of demand
Key Takeaway
👉 Capital magnifies what’s already there
The YouTube Strategy That Built Oz’s Business
Oz shares how content played a role in his growth:
Early Days
Started creating content in a niche (alternative lending)
Very little competition at the time
What Happened
Videos started generating inbound leads
People began reaching out organically
Content became a lead generation system
Key Insight
👉 Content can replace traditional outreach
Business Owner vs YouTuber (Important Distinction)
One of the strongest parts of this episode:
Two Different Paths
YouTuber
Focus on views
Monetize through ads
Broad content
Business Owner with a Channel
Focus on audience quality
Monetize through offers
Niche content
Key Takeaway
👉 Views don’t equal money
👉 The right audience does
Why Niche Content Wins Long-Term
Oz emphasizes something important:
In Today’s Market
There’s more competition than ever
General content gets lost
The Solution
👉 Go niche
Why
Attracts the right audience
Increases conversions
Builds authority faster
Key Insight
👉 Smaller audience, higher value
The Bigger Lesson From This Episode
This episode really comes down to one thing:
Leverage
You have two main types:
👉 Financial leverage (debt)
👉 Content leverage (audience)
The Smart Play
👉 Understand both
👉 Use them intentionally
Final Thoughts
This episode gives you something powerful:
Perspective
Instead of telling you what to do…
👉 It shows you both sides
So You Can Decide
Play it safe and grow organically
Or use leverage to move faster
Because at the end of the day
👉 The best strategy is the one you can execute